FormaCar

BTS sings a song about Hyundai’s electric sub-brand

02-09-2020 16:00
Ioniq isn’t just the all-electric car sub-brand founded by Hyundai last month, it’s also now a song by the wildly popular K-pop boy band, BTS.

Ioniq isn’t just the all-electric car sub-brand founded by Hyundai last month, it’s also now a song by the wildly popular K-pop boy band, BTS.

You can download the song titled “Ioniq: I'm On It” from the BTS official website, as well as watch a music video there starring the electric Hyundai Prophecy Concept.

Fans are invited to participate in a raffle where the winner gets a tape cassette-shaped mp3 player with messages from BTS guys and the song stored in its memory.

Hyundai first teamed up with BTS two years ago, when it chose them as the ambassadors of its new Palisade SUV. The company believes the song will attract the attention of Gen.Z and millennials, as well as all people who are environmentally conscious.

The Korean automotive giant will be launching three new BEVs unde the new sub-brand in the coming four years: Ioniq 5 (mid-size SUV), Ioniq 6 (sedan) and Ioniq 7 (full-size SUV).



Editor Andrew Raspopov
  • Comments
    | 0
  • Facebook
    |
  • VK
    | 0

Forma Car Recommends

Novelties 29-07-2021
Volkswagen has introduced another all-new car, a coupe-like crossover utility vehicle named the Taigo. It will be assembled in Spain and be available in most countries across Europe, as well as Turkey and Africa.
Mercedes’ latest full-size, all-electric SUV – the EQS – has been spied and photographed multiple times already, but the latest bunch of photos reveals more than any of the previous ones did.
Reviews 23-07-2021
SSC North America caused quite some ripples back in October 2020 when it claimed that its Tuatara hypercar set a new world speed record among production cars. Piloted by Oliver Webb, the vehicle allegedly reached 316.1 miles per hour (508.73 km/h). Okay, you may now want to forget about than one.
Novelties 22-07-2021
The R8 LMS racecar that came out six years ago has now received its second mid-life refresh. The first one was in 2018, and you can look at it in the attached video.
Car Tuning 14-07-2021
Given the global trend towards complete electrification, one cannot help wondering: are electric off-roaders truly viable? CarWOW host Matt Watson decided to find out.
Novelties 14-07-2021
South Korean automaker Kia has rolled out the restyled third-gen Ceed range, landing it with mostly cosmetic upgrades and some useful new driving aids.
Novelties 08-07-2021
The Lambo Aventador has lingered in production for over a decade now, but the special edition named LP 780-4 Ultimae will be its swan song. Let’s hear it!
Novelties 07-07-2021
Bentley has announced a plug-in hybrid variant of its Flying Spur sedan, powered by the same 2.9-liter turbocharged V6 as the Porsche Panamera 4 E-Hybrid and the Bentley Bentayga Hybrid (although the latter version has three liters of displacement).
Novelties 07-07-2021
The new BMW 2 Series Coupe has arrived, and the manufacturer calls it an ideological successor to the original BMW 02 from over half a century ago.
Car Tuning 05-07-2021
German tuning house Novitec only puts the N-Largo badge on its most exclusive and expensive creations, and the new Ferrari F8 Tributo edition limited to 15 units decidedly makes the cut.
Novelties 22-06-2021
Dacia has officially introduced the 2022 Duster model sold in some countries under the Renault brand. Aside from Sandero-like styling, it boasts a revised range of features.
Novelties 10-06-2021
The long-awaited next generation of Toyota’s iconic Land Cruiser has finally arrived. Here’s what you need to know about it.
Auto Show 10-06-2021
The traditional Motor Valley festival in Modena, Italy had to go online for 2020 due to the pandemic, but this year will see it combine the best of both worlds: all events will be available to visit at the site and to watch online.
Novelties 09-06-2021
Following the appearance of the refreshed BMW X3 on Chinese patent pics around a month ago and an official teaser posted shortly after that, the Bavarian automaker has finally unveiled the new X3 and X4 together with their M counterparts.
Car Tuning 05-06-2021
As you probably know, the Jeep Wrangler had been strictly a two-door car until 2007 (watch the video for a 2006MY example). One of the owners wanted more doors and seats, so he went ahead and added them, tuning the SUV into a stretch limo of sorts.