Japanese tuning company Modellista, which specializes in producing popular and affordable body kits for all kinds of Toyota and Lexus vehicles, has confirmed participation in the SEMA show starting on October 31, 2023 and said it was coming to the market of North America on official terms.
The Modellista kits are available for international delivery as is, but opening a branch office in the United States will allow the company to gain recognition and expand its product portfolio in the country. Its SEMA lineup will consist of three cars: a Lexus RX, a Lexus LX, and a Toyota Crown.
Moving forward, the company plans to launch aftermarket accessories and packages for 9 cars available in North America, including Lexus IS and NX, as well as Toyota Prius, RAV4, Corolla and Venza. The sales will succeed through the authorized dealerships of both marques.
